In the world of AI, CocaCola has stepped in with it’s latest AI Generated Coca Cola AD. In the AD they have focused on 3 things AI (in the form of stable diffusion), 3D, and conventional means to create new advertisement.
Latest Coca Cola AD:
Before I share further details watch the AD here;
Now the world is moving drastically fast to AI, brands are unable to keep themselves away from using it to stay relevant in the AI world.
Previously KitKat came up with idea of taking a break and launched AI AD. Read the blog here;
Here is what you will find in the Coke-AD above;
You will see a coke bottle is moving from classic art to another to inspire a low energy student who is in dire need of motivation.
From starting a 3D painting takes the bottle and throws to another painting and it continues until the bottle reaches out to it’s final place where student drinks it and begin painting.
Here is my ad review;
- This AD is refreshing and terrific for art celebrations.
- A complete journey which connects each dot.
- Target audience is young people who are students and specifically artists.
- Music from start to end is amazingly connected.
- I will remember this AD for 2 reasons;
- 1) Lot of work is done with help of AI
- 2) Story and the way the bottle moves from one place to other
- This re imagined tale celebrates the transformative power of art, connecting viewers to renowned painters while igniting ambition in those who witness the bottle’s captivating odyssey.
Share your feedback in the comments below and follow AD Review section for more ADs reviewed by Marketist.
One thought on “AI Generated Coca Cola AD”